I wasn’t sure what to expect when I took the leap and gave the laundry detergent a try….it seemed a little pricey for such a small bag. I decided to see just how cost-efficient this would be, and kept track of start date and number of loads. Because we both spend a lot of time outdoors gardening, camping, working in the woods and raising chickens, I opted to use the amount (1 Tbs) recommended for heavily soiled clothes. The 720g package lasted us 11 months, and the number of large loads of laundry exceeded what was written on the package! Add to that a product - and packaging - that are planet-friendly and haven’t used animal testing….well, we’ve got a WIN here😊